AX Score Report
Category Breakdown
Weighted out of 100 pointsStructured Output
Weight: 35%No Barriers
Weight: 25%Standard Protocols
Weight: 15%Data Integrity
Weight: 15%Policy Clarity
Weight: 10%Top Action Areas
Address these issues first to improve your score.
Standard Protocols
Standard protocols enable programmatic transactions
Structured Output
81% of AI-cited pages have schema markup
No Barriers
AI agents cannot render JS or bypass CAPTCHAs
Technical Findings
Raw data and evidence gathered across 16 checks.
Structured Output
JSON-LD schema.org on product pages
Score1/7
Structured Output
JSON-LD schema.org on product pages
JSON-LD Presence
FailedJSON-LD found but missing Product schema on some pages
/club/index: no JSON-LD (5/10)/club/trade-club-credit: FAQPage (5/10)/club/trade-club-credit-terms-and-conditions: Article (5/10)Product Fields
FailedProduct schema missing or has fewer than 3 target fields
/club/index: 0/7 fields (none)/club/trade-club-credit: 0/7 fields (none)/club/trade-club-credit-terms-and-conditions: 0/7 fields (none)Product Identifiers
FailedNo product identifiers (GTIN, SKU, MPN) in schema
/club/index: no identifiers/club/trade-club-credit: no identifiers/club/trade-club-credit-terms-and-conditions: no identifiersReview Data
FailedNo review or rating data in schema
/club/index: no review data/club/trade-club-credit: no review data/club/trade-club-credit-terms-and-conditions: no review dataFeed Enrichment
FailedMinimal product enrichment -- structured data lacks depth beyond core fields
/club/index: 0/6 signals (none)/club/trade-club-credit: 1/6 signals (FAQPage/HowTo)/club/trade-club-credit-terms-and-conditions: 0/6 signals (none)Organization Entity
PassedOrganization schema with name, URL, and logo
Found Organization: name=true, url=true, logo=trueProduct Feed
FailedNo public product feed or API detected
Checked: /products.json, /feed/*.xml, WooCommerce API — none accessibleNo Barriers
Accessibility for AI crawlers
Score4/6
No Barriers
Accessibility for AI crawlers
AI Bot Access
PassedAll AI bots allowed
Live-query: 3/3 allowed (ChatGPT-User, Claude-SearchBot, PerplexityBot)Search: 4/4 allowed (OAI-SearchBot, Google-Extended, Applebot-Extended, Amazonbot)Training: 5/5 allowed (GPTBot, ClaudeBot, Meta-ExternalAgent, Bytespider, CCBot)SSR Detection
PassedProduct pages are server-side rendered with full content
/club/index: full SSR (10/10)/club/trade-club-credit: full SSR (10/10)/club/trade-club-credit-terms-and-conditions: full SSR (10/10)Sitemap
FailedSitemap exists with 31 child sitemaps but no product pages found
31 child sitemaps in sitemapNo product URLs detected in sitemapResponse Time
PassedFast TTFB: 526ms median
/club/index: 483ms (469ms, 497ms)/club/trade-club-credit: 526ms (304ms, 748ms)/club/trade-club-credit-terms-and-conditions: 644ms (996ms, 292ms)llms.txt
FailedNo llms.txt found
GET /llms.txt returned 404Geo-Redirect
PassedNo geo-redirect detected from scanner location
Requested: https://www.toolstation.comResponse URL: https://www.toolstation.com/Standard Protocols
UCP and WebMCP support
Score0/3
Standard Protocols
UCP and WebMCP support
UCP Manifest
FailedNo UCP manifest at /.well-known/ucp
HTTP 404UCP Capabilities
FailedNo UCP manifest -- capabilities unavailable
WebMCP Discovery
FailedNo WebMCP discovery signals found
Checked HTML for link/meta/script WebMCP referencesData Integrity
Price accuracy, no scarcity theater
Score1/1
Data Integrity
Price accuracy, no scarcity theater
Scarcity Detection
PassedNo artificial scarcity language detected
/club/index: clean/club/trade-club-credit: clean/club/trade-club-credit-terms-and-conditions: cleanPrice Consistency
No JSON-LD prices found -- check not applicable
/club/index: N/A (no JSON-LD price)/club/trade-club-credit: N/A (no JSON-LD price)/club/trade-club-credit-terms-and-conditions: N/A (no JSON-LD price)Policy Clarity
Returns and shipping policies
Score1/2
Policy Clarity
Returns and shipping policies
Returns Policy
PassedClear return policy: 30 day window with 3 terms
/returns: 30 day window, terms: original packaging, refund, exchange/terms: page exists but no parseable return termsShipping Info
FailedShipping page exists but missing shipping cost
/terms: Same-day, free deliveryReady to make your store AI-friendly?
Get personalized fixes and make your store effortless for AI shopping agents.