New Scan/Scan Results

AX Score Report

Overall Readiness

51/ 100

Needs Improvement

Target Storetheordinary.comCustom

ScannedApr 5, 2026

Category Breakdown

Weighted out of 100 points

Structured Output

Weight: 35%

36/ 100

No Barriers

Weight: 25%

67/ 100

Standard Protocols

Weight: 15%

0/ 100

Data Integrity

Weight: 15%

75/ 100

Policy Clarity

Weight: 10%

100/ 100

Top Action Areas

Address these issues first to improve your score.

Standard Protocols

Critical Issue

Standard protocols enable programmatic transactions

+0 pts potential

Structured Output

High Impact

81% of AI-cited pages have schema markup

+0 pts potential

No Barriers

Moderate Impact

AI agents cannot render JS or bypass CAPTCHAs

+0 pts potential

Technical Findings

Raw data and evidence gathered across 16 checks.

11 Failed

9 Passed

Structured Output

JSON-LD schema.org on product pages

Score2/7

JSON-LD Presence

Passed

Product schema found on sampled pages

/de-de/volufiline-92-pal-isoleucine-1pct-plumping-serum-100724.html: Product (10/10)/de-de/pha-5-exfoliating-lip-serum-100721.html: Product, FAQPage (10/10)/de-de/serum-foundation-100445.html: Product (10/10)/de-de/niacinamide-10-zinc-1-serum-100436.html: Product, FAQPage (10/10)/de-de/hyaluronic-acid-2-b5-serum-with-ceramides-100637.html: Product, FAQPage (10/10)

Product Fields

Passed

Product schema has 7/7 target fields

/de-de/volufiline-92-pal-isoleucine-1pct-plumping-serum-100724.html: 7/7 fields (name, description, image, brand, price, priceCurrency, availability)

/de-de/pha-5-exfoliating-lip-serum-100721.html: 7/7 fields (name, description, image, brand, price, priceCurrency, availability)

/de-de/serum-foundation-100445.html: 7/7 fields (name, description, image, brand, price, priceCurrency, availability)

/de-de/niacinamide-10-zinc-1-serum-100436.html: 7/7 fields (name, description, image, brand, price, priceCurrency, availability)

/de-de/hyaluronic-acid-2-b5-serum-with-ceramides-100637.html: 7/7 fields (name, description, image, brand, price, priceCurrency, availability)

Product Identifiers

Failed

SKU only -- add GTIN/UPC for Google Shopping and AI agent matching

/de-de/volufiline-92-pal-isoleucine-1pct-plumping-serum-100724.html: MPN, SKU/de-de/pha-5-exfoliating-lip-serum-100721.html: MPN, SKU/de-de/serum-foundation-100445.html: MPN, SKU/de-de/niacinamide-10-zinc-1-serum-100436.html: MPN, SKU/de-de/hyaluronic-acid-2-b5-serum-with-ceramides-100637.html: MPN, SKU

Review Data

Failed

No review or rating data in schema

/de-de/volufiline-92-pal-isoleucine-1pct-plumping-serum-100724.html: no review data/de-de/pha-5-exfoliating-lip-serum-100721.html: no review data/de-de/serum-foundation-100445.html: no review data/de-de/niacinamide-10-zinc-1-serum-100436.html: no review data/de-de/hyaluronic-acid-2-b5-serum-with-ceramides-100637.html: no review data

Feed Enrichment

Failed

Minimal product enrichment -- structured data lacks depth beyond core fields

/de-de/volufiline-92-pal-isoleucine-1pct-plumping-serum-100724.html: 0/6 signals (none)/de-de/pha-5-exfoliating-lip-serum-100721.html: 1/6 signals (FAQPage/HowTo)/de-de/serum-foundation-100445.html: 0/6 signals (none)/de-de/niacinamide-10-zinc-1-serum-100436.html: 1/6 signals (FAQPage/HowTo)/de-de/hyaluronic-acid-2-b5-serum-with-ceramides-100637.html: 1/6 signals (FAQPage/HowTo)

Organization Entity

Failed

No Organization or LocalBusiness schema found

Checked homepage JSON-LD -- no organization schema

Product Feed

Failed

No public product feed or API detected

Checked: /products.json, /feed/*.xml, WooCommerce API — none accessible

No Barriers

Accessibility for AI crawlers

Score4/6

AI Bot Access

Passed

All AI bots allowed

Live-query: 3/3 allowed (ChatGPT-User, Claude-SearchBot, PerplexityBot)Search: 4/4 allowed (OAI-SearchBot, Google-Extended, Applebot-Extended, Amazonbot)Training: 5/5 allowed (GPTBot, ClaudeBot, Meta-ExternalAgent, Bytespider, CCBot)

SSR Detection

Passed

Product pages are server-side rendered with full content

/de-de/volufiline-92-pal-isoleucine-1pct-plumping-serum-100724.html: full SSR (10/10)/de-de/pha-5-exfoliating-lip-serum-100721.html: full SSR (10/10)/de-de/serum-foundation-100445.html: full SSR (10/10)/de-de/niacinamide-10-zinc-1-serum-100436.html: full SSR (10/10)/de-de/hyaluronic-acid-2-b5-serum-with-ceramides-100637.html: full SSR (10/10)

Sitemap

Failed

No sitemap.xml found

GET /sitemap.xml returned 404

Response Time

Passed

Fast TTFB: 600ms median

/de-de/volufiline-92-pal-isoleucine-1pct-plumping-serum-100724.html: 602ms (534ms, 670ms)/de-de/pha-5-exfoliating-lip-serum-100721.html: 600ms (544ms, 656ms)/de-de/serum-foundation-100445.html: 704ms (717ms, 691ms)/de-de/niacinamide-10-zinc-1-serum-100436.html: 578ms (602ms, 553ms)/de-de/hyaluronic-acid-2-b5-serum-with-ceramides-100637.html: 529ms (535ms, 523ms)

llms.txt

Failed

No llms.txt found

GET /llms.txt returned 404

Geo-Redirect

Passed

No geo-redirect detected from scanner location

Requested: https://theordinary.comResponse URL: https://theordinary.com/en-us

Standard Protocols

UCP and WebMCP support

Score0/3

UCP Manifest

Failed

No UCP manifest at /.well-known/ucp

HTTP 404

UCP Capabilities

Failed

No UCP manifest -- capabilities unavailable

WebMCP Discovery

Failed

No WebMCP discovery signals found

Checked HTML for link/meta/script WebMCP references

Data Integrity

Price accuracy, no scarcity theater

Score1/2

Scarcity Detection

Failed

Minor scarcity language (5 match(es)) -- 13.5x impact on AI recommendations

/de-de/volufiline-92-pal-isoleucine-1pct-plumping-serum-100724.html: 1 match(es): while supplies last/de-de/pha-5-exfoliating-lip-serum-100721.html: 1 match(es): while supplies last/de-de/serum-foundation-100445.html: 1 match(es): while supplies last/de-de/niacinamide-10-zinc-1-serum-100436.html: 1 match(es): while supplies last/de-de/hyaluronic-acid-2-b5-serum-with-ceramides-100637.html: 1 match(es): while supplies last

Price Consistency

Passed

Prices consistent across structured data sources

/de-de/volufiline-92-pal-isoleucine-1pct-plumping-serum-100724.html: JSON-LD: 18.17 (single source)/de-de/pha-5-exfoliating-lip-serum-100721.html: JSON-LD: 7.55 (single source)/de-de/serum-foundation-100445.html: JSON-LD: 6.01 (single source)/de-de/niacinamide-10-zinc-1-serum-100436.html: JSON-LD: 4.62 (single source)/de-de/hyaluronic-acid-2-b5-serum-with-ceramides-100637.html: JSON-LD: 7.62 (single source)

Policy Clarity

Returns and shipping policies

Score2/2

Returns Policy

Passed

Clear return policy: 365 day window with 3 terms

/returns: 365 day window, terms: refund, exchange, store credit/terms-and-conditions: page exists but no parseable return terms/terms-of-service: page exists but no parseable return terms/support/returns: page exists but no parseable return terms/customer-services/returns: page exists but no parseable return terms/customer-service/returns: page exists but no parseable return terms/help/returns: page exists but no parseable return terms

Shipping Info

Passed

Shipping details structured in Product schema

shippingDetails found in Product schema

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