eTail Boston 2026 — AI Readiness Leaderboard
Aug 10–12, 2026 · Boston, MA
We scanned every attending brand's store the way AI shopping agents see it.
Meet AirShelf at eTail141 ranked · 147 unreadable by AI · 1 scan pending
Ranked brands
Murphy Door
murphydoor.com
Baby Brezza
babybrezza.com
New Chapter
newchapter.com
Casper
casper.com
Draper James
draperjames.com
Beard Club
thebeardclub.com
quip
getquip.com
A.T. Cross
cross.com
Cloth & Paper
clothandpaper.com
eVacuumStore
evacuumstore.com
Kizik Shoes
kizik.com
Abacus Brands
abacusbrands.com
Case-gard & Outdoor Crates by MTM Molded Products
mtmcase-gard.com
M.Gemi
mgemi.com
Olaplex
olaplex.com
The Watches of Switzerland Group
watchesofswitzerland.com
TOMS
toms.com
Lume
lumedeodorant.com
Simple Modern
simplemodern.com
Evelyn & Bobbie
evelynbobbie.com
Karen Kane
karenkane.com
Liberty Safe
libertysafe.com
New York & Company
nyandcompany.com
Polywood
polywood.com
Shopise.us
shopise.us
Sperry
sperry.com
The Outdoor Gear Exchange
gearx.com
ThirdLove
thirdlove.com
AKIRA
shopakira.com
Bogg Bag
boggbag.com
Elie Tahari
elietahari.com
FilterBuy
filterbuy.com
Halfdays
halfdays.com
La Colombe
lacolombe.com
Owlet
owletcare.com
Shop LC
shoplc.com
'47
47brand.com
Leatherman
leatherman.com
OUAI
theouai.com
Negative Underwear
negativeunderwear.com
Boll & Branch
bollandbranch.com
Uwila Warrior
uwilawarrior.com
BāKIT Box
bakitbox.com
BaubleBar
baublebar.com
Burton Snowboards
burton.com
Levain Bakery
levainbakery.com
Revlon
revlon.com
Wildgrain
wildgrain.com
Long's Jewelers
longsjewelers.com
The Life is Good
lifeisgood.com
BRUNT Workwear
bruntworkwear.com
The Honest
honest.com
Tilly Golf
tillygolf.com
America's National Parks
americasnationalparks.org
Bose
bose.com
Global Healing
globalhealing.com
Harry's
harrys.com
Slumberkins
slumberkins.com
Timberland
timberland.com
Renovation Brands
renovationbrands.com
theElems*
theelems.com
ButcherBox
butcherbox.com
ThermaCELL
thermacell.com
Roller Rabbit
rollerrabbit.com
Sweetwater
sweetwater.com
The Paper Store
thepaperstore.com
New Belgium Brewing
newbelgium.com
No7 Beauty
us.no7beauty.com
UrbanStems
urbanstems.com
Ouidad
ouidad.com
Under Armour
underarmour.com
Elizée Shoes
elizeeshoes.com
Brandon Blackwood
brandonblackwood.com
Euromonitor International
euromonitor.com
Echelon Fit
echelonfit.com
HOBO
hobobags.com
Levi's
levi.com
HEYDUDE
heydude.com
Larson Jewelers
larsonjewelers.com
Vivid Seats
vividseats.com
Foot Locker
footlocker.com
Kendra Scott
kendrascott.com
Kodiak Leather
kodiakleather.com
Zenni Optical
zennioptical.com
Viv for your V
vivforyourv.com
King Arthur Baking
kingarthurbaking.com
Artifact Uprising
artifactuprising.com
Counter Culture Coffee
counterculturecoffee.com
RICH Haircare
richhaircare.com
Road Runner Sports
roadrunnersports.com
ThermoWorks
thermoworks.com
4Patriots
4patriots.com
Bobbie
hibobbie.com
Chicos
chicos.com
Converse
converse.com
Grove Collaborative
grove.co
Ministry of Supply
ministryofsupply.com
Garmentory
garmentory.com
IKEA
ikea.com
NUULY
nuuly.com
Primark
primark.com
American Textile
americantextile.com
Nira Innovations
nirahome.com
Poppi
drinkpoppi.com
Simply Organic
simplyorganic.com
Ashley Furniture
ashleyfurniture.com
Indochino
indochino.com
Minnetonka Moccasin Co.
minnetonkamoccasin.com
Ariat International
ariat.com
Dolce&Gabbana Beauty
dolcegabbana.com
Furniture.com
furniture.com
Julianna Rae
juliannarae.com
Ross-Simons
ross-simons.com
Reebok
reebok.com
Rhone
rhone.com
Vista
vistaprint.com
Brother USA
brother-usa.com
Cirkul
drinkcirkul.com
SharkNinja
sharkninja.com
Del Monte
delmonte.com
Kate Farms
katefarms.com
Walmart
walmart.com
Fracture
fractureme.com
Jofran
jofran.com
LG
lg.com
Ulta Beauty
ulta.com
Wild Alaskan Company
wildalaskancompany.com
Volt Lighting
voltlighting.com
Wellness Pet
wellnesspetfood.com
Target
target.com
CubeSmart
cubesmart.com
Nike
nike.com
Amazon
amazon.com
GourmetGiftBaskets.com
gourmetgiftbaskets.com
Jordan's Furniture
jordans.com
ULINE
uline.com
Hearts On Fire
heartsonfire.com
Abercrombie & Fitch
abercrombie.com
REI
rei.com
Keds
keds.com
Kodiak Leather
kodiakleatherusa.com
AI shoppers can't reliably read these stores
Our AI-agent scan was blocked or found no product pages it could read — so these brands can't be scored, and AI assistants face the same wall.
1-800-Flowers
1800flowers.com
2Go Products
2goproducts.com
3 Day Blinds
3dayblinds.com
A-Frame Brands
aframebrands.com
adidas
adidas.com
ADUSA
adusa.com
Advance Auto Parts
advanceautoparts.com
Advantice Health
advanticehealth.com
Ahold Delhaize
aholddelhaize.com
AKG of America
akg-usa.com
Alium
alium.io
Altria
altria.com
Anthropologie
anthropologie.com
Armoire
armoire.style
Arrow Tool Group
arrowtoolgroup.com
ASICS
asics.com
B&H Photo
bhphotovideo.com
Bake N Joy
bakenjoy.com
Barr Brands
barrbrands.com
Beacon Wellness Brands
beaconwb.com
Beauty by Imagination
beautybyimagination.com
BEDO Brands
bedobrands.com
Bernie & Phyl's
bernieandphyls.com
Best Buy
bestbuy.com
Bj'S Wholesale Club
bjs.com
Boston University Questrom School of Business
bu.edu
Bradshaw Home
bradshawhome.com
Brother
brother.com
Canopy USA
canopyusa.com
Capital Brands
capitalbrandsllc.com
ChannelEngine.com BV
channelengine.com
Chewy
chewy.com
Chico's FAS
chicosfas.com
CHILDREN'S MIRACLE NETWORK
childrensmiraclenetworkhospitals.org
Chobani
chobani.com
Church Hill Classics
diplomaframe.com
Coca-Cola
coca-cola.com
Crayola
crayola.com
Crocs & HeyDude
crocs.com
CVS
cvs.com
CVS Health
cvshealth.com
Dagne Dover
dagnedover.com
David's Bridal
davidsbridal.com
Dell
dell.com
Destination XL
dxl.com
Dicks Sporting Goods
dickssportinggoods.com
Digitas North America
digitas.com
Displays2go
displays2go.com
ECCO USA
ecco.com
Edible Arrangements
ediblearrangements.com
Entertainment Earth
entertainmentearth.com
Fanatics
fanatics.com
Fareway Stores
fareway.com
Feast & Fettle
feastandfettle.com
Footwear Unlimited
footwearunlimited.com
Fortune Brands Innovations
fbin.com
Francescas
francescas.com
Franklin Sports
franklinsports.com
Gourmet Nut
gourmetnut.com
Green Garden Products
greengardenproducts.com
H&M
hm.com
Hanna Andersson
hannaandersson.com
Harley-Davidson
harley-davidson.com
HARMAN
harman.com
Haus Labs
hauslabs.com
Healthy Directions
healthydirections.com
Helen Of Troy
helenoftroy.com
Histoires de Parfums
histoiresdeparfums.com
Hivessence
hivessence.com
HomTex
homtex.com
IFF
iff.com
Insurify
insurify.com
irobot
irobot.com
John Deere
deere.com
Juice Plus+
juiceplus.com
Kingsdown
kingsdown.com
Kohl's
kohls.com
Kooima Ag
kooimacompany.com
Kraus Plumbing USA
kraususa.com
L'Oréal
loreal.com
Lebanon Seaboard
lebanonseaboard.com
LEGO
lego.com
Lovepop
lovepopcards.com
Mammoth Brands
mammothbrands.com
MANSCAPED
manscaped.com
Marathon Sports
marathonsports.com
Mars
mars.com
Michaels
michaels.com
Minted
minted.com
MIZIZI International
mizizi.com
Mondou
mondou.com
Mowi
mowi.com
Nestle Italiana Spa
nestle.it
New Balance
newbalance.com
NexVending
nexvending.com
Nordstrom
nordstrom.com
Omega Watches
omegawatches.com
Osprey Packs
osprey.com
Palmetto Moon
palmettomoon.com
Panera Bread
panerabread.com
Pep Boys
pepboys.com
PetSmart
petsmart.com
Pilot
pilotflyingj.com
Poshmark
poshmark.com
Potpourri Group
potpourrigroup.com
Premier Nutrition Company
premiernutrition.com
Premium Brand Holding
premiumbrandhc.com
Pretty Connected
prettyconnected.com
Propper
propper.com
Purple Carrot
purplecarrot.com
Purple Carrot
thepurplecarrot.com
RTB HOUSE
rtbhouse.com
Samsonite
samsonite.com
Sephora
sephora.com
Servicios Liverpool
liverpool.com.mx
Shipt
shipt.com
shopDisney
shopdisney.com
SIG SAUER
sigsauer.com
simplified computers
simplifiedcomputers.net
Sonos
sonos.com
Spot & Tango
spotandtango.com
StackSocial
stacksocial.com
Staples
staples.com
Talbots
talbots.com
Tatte Bakery & Cafe
tattebakery.com
Teleties
teleties.com
Temu
temu.com
tentree / veritree
tentree.com
Terrasil
terrasil.com
The Bradford Exchange
bradfordexchange.com
The Breast Cancer Research Foundation
bcrf.org
The Home Depot
homedepot.com
The Ordinary
theordinary.com
The WOS Group
thewosgroup.com
TJX
tjx.com
TransUnion
transunion.com
U BEAUTY
ubeauty.com
Unilever
unilever.com
Vanguard Furniture
vanguardfurniture.com
Veritree
veritree.com
Victoria's Secret
victoriassecret.com
Walgreens
walgreens.com
Warby Parker
warbyparker.com
Watts
watts.com
Wayfair
wayfair.com
Western Union
westernunion.com
Zetronix
zetronix.com
Scan pending
These brands will be ranked when a publishable scan completes.